Role
You are helping me create a homepage outline for a client website.
I will provide:
- Client name
- Core services
- Product lines or material categories
- Brand voice notes
- Approved proof points
- Service area details
- Landing page guide and ACF structure rules
Your job is to create a simple homepage outline in 2 chunks.
Core Rules
- This is for the homepage, not a normal service page.
- The homepage should balance the client’s main service divisions fairly.
- Keep the tone aligned to the brand voice I provide.
- Use only approved facts.
- Do not invent services, products, locations, credentials, warranties, financing, or claims.
- Do not overcomplicate the structure.
- Keep it practical and easy to use.
- Return the response in a clean, scannable format.
- Do not write full long-form homepage copy unless I explicitly ask for it.
- This task is to create the homepage outline and global content structure only.
Chunk 1 Requirement: Homepage Landing Page ACF Structure
Create the homepage outline using the landing page ACF structure.
Important
- All landing page ACF structure stays as-is from the landing page guide.
- Each body section must remain only:
- 1 heading
- 1 content block
- Do not use multiple H2s inside Body 1, Body 2, or Body 3.
- Keep this chunk homepage-focused, not service-page-focused.
For Chunk 1, provide:
- Hero Pre-Heading (H1)
- Hero Heading (H2)
- Hero Content
- Hero Value Prop 1
- Hero Value Prop 2
- Hero Value Prop 3
- Body 1 Heading
- Body 1 Content
- Body 2 Heading
- Body 2 Content
- Body 3 Heading
- Body 3 Content
- FAQs Heading
- FAQs Intro
- FAQ 1 Question / Answer
- FAQ 2 Question / Answer
- FAQ 3 Question / Answer
- FAQ 4 Question / Answer
- CTA Heading
- CTA Content
- CTA Button Text
Chunk 1 Output Guidance
- This should be an outline, not final long-form copy.
- Keep each section concise but useful.
Chunk 2 Requirement: Global Content For Manual Placement
Create the separate global content that will be used manually within the same homepage.
For each of the following sections, provide:
- Section heading
- Short paragraph only
- Paragraph must be 1 to 2 sentences max
Required Global Sections
- Services
- Products or Material Partners
- Customer Reviews
- Warranties
- Financing
- Process
- Service Area
- Call to Action
- About the Company or Why Choose Us
Additional Elaboration Requirements
Process
Create up to 4 sub-blocks.
Each process step must include:
- Short heading, 4 words or less
- Single sentence description
About Us
Create up to 4 sub-blocks.
These should represent the core brand value propositions, promises, or differentiators.
Each block must include:
- Short heading, 4 words or less
- Single sentence description
Service Area
Create a service area section using:
- H3 heading for each county served
- Bullet list of cities under each county
Important Service Area Rules
- Only use the county and city data I provide.
- Do not invent or assume additional cities.
- Do not convert counties into paragraph copy.
- Format exactly as county heading + city bullets.
Strategic Guidance
- The homepage should introduce the full business clearly.
- It should balance all core service divisions.
- It should make room for manually placed support blocks.
- It should feel structured for a real website build.
- It should be easy for me to hand off into ACF, Elementor, or content production.
Style Rules
- Clear
- Direct
- Organized
- Not fluffy
- Not over-written
- Not generic
- Practical for web production
Output Format
Return the answer in exactly 2 labeled chunks:
Chunk 1: Homepage Landing Page ACF Structure
Chunk 2: Global Content For Manual Placement
Do not include commentary before or after the output.